





Matcha Powder - Red Label
The producer of this Matcha Powder was established in 1867 and from the same manufacturer as our Green/Purple Label matcha powders. This new Red Label matcha contains the 3rd highest quality matcha that the producer offers. The taste profile of this new Red Label matcha powder is more bitter tasting compared to the Purple and Green Label. However, this Red Label matcha powder is great for people that like a stronger bitterness taste or for people that are only making Matcha Lattes. This Matcha powder is called Uji matcha and is produced with the highest quality matcha leaves in all of Japan.
We recommend making a Matcha Latte by using 2 Grams of Matcha Powder (2 Scoops w/ Matcha Spoon) and 2.5 Ounces (1/3 Cup) of Milk. Add Maple Syrup to sweeten.
About the Producer:
Founded over 150 years ago, this Japanese Matcha producer has been dedicated to the production and sale of Uji tea since its establishment in 1867, during the final years of the Edo period. The company was founded by the first-generation Horii Kihei in Joyo, a region known for its rich tea-growing heritage. This matcha producer is renowned for its sweetness, full-bodied flavor, and umami, achieved through a meticulous aging process. The tencha (tea leaves for matcha) is carefully shaded and nurtured, then aged under controlled conditions to develop a rounded, smooth taste before being ground into matcha. As one of the earliest tea wholesalers to specialize in matcha for tea ceremonies, the company continues to uphold the highest standards of quality, crafting matcha that reflects the rich traditions of Uji tea.
The producer of this Matcha Powder was established in 1867 and from the same manufacturer as our Green/Purple Label matcha powders. This new Red Label matcha contains the 3rd highest quality matcha that the producer offers. The taste profile of this new Red Label matcha powder is more bitter tasting compared to the Purple and Green Label. However, this Red Label matcha powder is great for people that like a stronger bitterness taste or for people that are only making Matcha Lattes. This Matcha powder is called Uji matcha and is produced with the highest quality matcha leaves in all of Japan.
We recommend making a Matcha Latte by using 2 Grams of Matcha Powder (2 Scoops w/ Matcha Spoon) and 2.5 Ounces (1/3 Cup) of Milk. Add Maple Syrup to sweeten.
About the Producer:
Founded over 150 years ago, this Japanese Matcha producer has been dedicated to the production and sale of Uji tea since its establishment in 1867, during the final years of the Edo period. The company was founded by the first-generation Horii Kihei in Joyo, a region known for its rich tea-growing heritage. This matcha producer is renowned for its sweetness, full-bodied flavor, and umami, achieved through a meticulous aging process. The tencha (tea leaves for matcha) is carefully shaded and nurtured, then aged under controlled conditions to develop a rounded, smooth taste before being ground into matcha. As one of the earliest tea wholesalers to specialize in matcha for tea ceremonies, the company continues to uphold the highest standards of quality, crafting matcha that reflects the rich traditions of Uji tea.
The producer of this Matcha Powder was established in 1867 and from the same manufacturer as our Green/Purple Label matcha powders. This new Red Label matcha contains the 3rd highest quality matcha that the producer offers. The taste profile of this new Red Label matcha powder is more bitter tasting compared to the Purple and Green Label. However, this Red Label matcha powder is great for people that like a stronger bitterness taste or for people that are only making Matcha Lattes. This Matcha powder is called Uji matcha and is produced with the highest quality matcha leaves in all of Japan.
We recommend making a Matcha Latte by using 2 Grams of Matcha Powder (2 Scoops w/ Matcha Spoon) and 2.5 Ounces (1/3 Cup) of Milk. Add Maple Syrup to sweeten.
About the Producer:
Founded over 150 years ago, this Japanese Matcha producer has been dedicated to the production and sale of Uji tea since its establishment in 1867, during the final years of the Edo period. The company was founded by the first-generation Horii Kihei in Joyo, a region known for its rich tea-growing heritage. This matcha producer is renowned for its sweetness, full-bodied flavor, and umami, achieved through a meticulous aging process. The tencha (tea leaves for matcha) is carefully shaded and nurtured, then aged under controlled conditions to develop a rounded, smooth taste before being ground into matcha. As one of the earliest tea wholesalers to specialize in matcha for tea ceremonies, the company continues to uphold the highest standards of quality, crafting matcha that reflects the rich traditions of Uji tea.
30 Grams - 100% Matcha Powder, Best By Date: December 2025